Effective Date: March 22, 2026 · Last Updated: March 22, 2026
OUTLND ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use the OUTLND mobile application (the "App") and our website located at outlnd.io (collectively, the "Services"). Please read this policy carefully. By using the Services, you agree to the practices described herein.
This policy is designed to comply with applicable privacy laws and the data disclosure requirements of both the Apple App Store and the Google Play Store, including Apple's App Privacy Details requirements and Google Play's Data Safety section requirements.
The core functionality of OUTLND depends on your device's GPS location. When you use the App, we collect your precise location (latitude and longitude with high resolution) in real time. This data is used to display your position on the hunting access map relative to other active users, generate real-time and historical hunting pressure heat maps, and determine proximity to public land boundaries and access points.
Location data is collected only while the App is in active use (foreground). If you enable background location access, we collect location data while the App is running in the background solely to maintain your live presence on the shared map. You may revoke location permissions at any time through your device settings, though doing so will disable core App functionality.
By default, your location is shared with other active OUTLND users anonymously. No name, profile photo, or personally identifiable information is attached to your map presence. Other users see only a generic marker indicating that a hunter is in a given area.
If you choose to create an account, we may collect your first name, last name, and email address. This information is used to manage your account, enable private group features, and communicate with you about the Services.
If you create or join a private hunting group, we collect the group name and the identities of group members you invite. Within a private group, members may choose to share their identities with one another. Group membership data is visible only to members of that group and is not shared publicly.
We collect information about how you interact with the App, including session duration, features accessed, crash reports, and device type. This data is used to improve App performance and user experience. It is not linked to your identity.
If you submit your name and email address through our waitlist form on outlnd.io, that information is transmitted to our email marketing platform (Beehiiv) and used solely to communicate updates about the App's launch and development.
The table below summarizes the purposes for which each category of data is used. We do not sell your personal information to third parties, and we do not use your data for targeted advertising or share it with data brokers.
| Data Category | Purpose | Linked to Identity | Used for Tracking |
|---|---|---|---|
| Precise Location | Core map functionality, heat maps, access intelligence | No (anonymous by default) | No |
| Anonymous Presence | Display hunter activity to other users | No | No |
| Account Info (name, email) | Account management, private groups, communications | Yes | No |
| Private Group Data | Group membership and shared visibility | Yes (within group only) | No |
| Usage & Diagnostics | App performance, crash reporting, product improvement | No | No |
| Waitlist Data (name, email) | Launch communications via Beehiiv | Yes | No |
OUTLND offers an Incognito Mode that allows you to use the App without appearing on the shared map visible to other users. When Incognito Mode is active, your location is not transmitted to other users. Your location data may still be used locally on your device for map navigation and access boundary display, but it is not shared with our servers in a form associated with your session.
OUTLND generates both real-time and historical heat maps based on aggregated, anonymized location data from all active users. Heat map data represents collective hunting pressure across geographic areas and does not identify any individual user. Historical heat map data is retained in aggregated form to power the e-scouting and access intelligence features of the App.
Service Providers. We work with third-party service providers who assist us in operating the Services, such as cloud hosting providers, analytics platforms, and email delivery services (including Beehiiv for waitlist communications). These providers are contractually obligated to use your data only as directed by us and in accordance with this policy.
Legal Requirements. We may disclose your information if required to do so by law, court order, or governmental authority, or if we believe in good faith that such disclosure is necessary to protect the rights, property, or safety of OUTLND, our users, or the public.
Business Transfers. In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal information.
With Your Consent. We may share your information for any other purpose with your explicit consent.
We retain your personal information for as long as your account is active or as needed to provide the Services. Anonymous and aggregated location data used for heat maps may be retained indefinitely in aggregated form. If you delete your account, we will delete or anonymize your personal information within 30 days, except where retention is required by law.
Depending on your jurisdiction, you may have the following rights with respect to your personal information. To exercise any of these rights, please contact us at the address provided in Section 12.
Access and Portability. You may request a copy of the personal information we hold about you. Correction. You may request that we correct inaccurate or incomplete information. Deletion. You may request that we delete your personal information. Note that deleting your account will remove your profile and group memberships, but aggregated, anonymized heat map contributions cannot be individually removed. Opt-Out of Communications. You may unsubscribe from our email communications at any time by clicking the unsubscribe link in any email we send. Location Permissions. You may disable location access for the App at any time through your device's operating system settings. Incognito Mode. You may activate Incognito Mode within the App at any time to stop sharing your presence with other users.
The Services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that a child under 13 has provided us with personal information, we will take steps to delete such information promptly. If you believe we may have collected information from a child under 13, please contact us immediately.
We implement industry-standard technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. Location data transmitted from your device is encrypted in transit. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
The App and website may contain links to or integrations with third-party services. This Privacy Policy does not apply to those third-party services, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party services you use.
The following summarizes the data practices disclosed in our Apple App Store Privacy Nutrition Label. All location data is used solely for App Functionality. No data is used for Third-Party Advertising or cross-app tracking.
| Data Type | Collected | Linked to Identity | Used for Tracking |
|---|---|---|---|
| Precise Location | Yes | No (anonymous by default) | No |
| Name | Yes (optional) | Yes | No |
| Email Address | Yes (optional) | Yes | No |
| Usage Data | Yes | No | No |
| Crash Data | Yes | No | No |
The following summarizes the data practices disclosed in our Google Play Data Safety section. Data collection is required for core App functionality. Users may request deletion of personal data by contacting us.
| Data Type | Shared with Third Parties | Encrypted in Transit | User Can Request Deletion |
|---|---|---|---|
| Precise Location | No | Yes | Yes |
| Name | No (except service providers) | Yes | Yes |
| Email Address | No (except service providers) | Yes | Yes |
| App Activity | No | Yes | N/A (anonymized) |
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), including the right to know what personal information we collect, the right to delete your personal information, the right to opt out of the sale or sharing of your personal information (we do not sell or share personal information), and the right to non-discrimination for exercising your rights. To submit a request, contact us at the address in Section 16.
We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date at the top of this page. If we make material changes, we will notify you through the App or by email. Your continued use of the Services after any changes constitutes your acceptance of the updated policy.
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
This Privacy Policy was last updated on March 22, 2026.